Generation Z: The Digital Natives Rewriting the Rules

This report explores the Behavioural Science behind Generation Z, the newest generation reshaping the world. It examines the key characteristics that influence their cognition and behaviour, focusing on how these traits impact the workplace and purchasing behaviour.

This article delves into the multifaceted nature of customer churn, uncovering how it can be reframed as a catalyst for company growth. It emphasizes the importance of combining Behavioural Science and Data Science to understand the underlying reasons for churn and to develop strategies that not only mitigate loss but also foster deepened customer loyalty and retention.

An exciting selection of case studies, expert insights and thought-provoking writings throughout 2022 from Diversifi’s global network.

The report explores the role and function of innovation teams in companies and organisations, as well as the psychology of individual, team, and organisational factors that drive successful and effective innovation teams.

The report explores three of the most common behavioural barriers to FinTech adoption and the uptake of premium services, some of the key psychological and behavioural contributors to those barriers, and examples of behaviourally-informed interventions to overcome them.

An exciting selection of case studies, expert insights and thought-provoking writings from Diversifi’s global network.